From Newsgroup: comp.sys.mac.system


Time to ditch Google Maps and Apple Maps, and find a new map service.
Apple and Google already make massive amounts of money, so do not need
to put ads on the maps. :-(


Apple to Introduce Ads in Apple Maps
as Part of Services Revenue Push
------------------------------------
Apple is planning to include ads in Apple Maps search results as
soon as this summer, reports Bloomberg. Apple is aiming to earn
more money from its services division, and it could announce
plans for Maps ads as early as this month.

Ads in ‌Apple Maps‌ will be similar to ads in Google Maps.
Retailers and brands will be able to bid for ads associated with
search categories. Starbucks, for example, might display an ad
when someone searches for coffee. Restaurants will be able to
bid for search terms, and the highest bidder's ads will appear
at the top of the results for a given term.

Apple plans to display ads in the iPhone app, Mac app, iPad app,
and on the web. We first started hearing about ads in the Maps
app last year, but now the feature is nearing completion.

Revenue from ads could make up for current and future changes to
the App Store that could limit the money that Apple earns, or
from the loss of any search deals with Google due to ongoing
regulatory issues.

In January, Apple said that it would show additional ads in ‌App
Store‌ search results starting on March 3, expanding the number of
ad slots in search. ‌App Store‌ searches previously showed just one
ad, but Apple is rolling out multiple ad slots. Apple expanded
‌App Store‌ ads in the UK and Japan first, and will bring them to
other markets like the U.S. by the end of March.

Apple also rebranded its ad business from "Search Ads" to
"Apple Ads" last year as part of its plan to show ads in more
places.


<https://www.macrumors.com/2026/03/23/apple-maps-ads-coming-soon/>




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From Newsgroup: comp.sys.mac.system

On 2026-03-24 00:40:54 +0000, Your Name said:

Time to ditch Google Maps and Apple Maps, and find a new map service.
Apple and Google already make massive amounts of money, so do not need
to put ads on the maps. :-(

Apple to Introduce Ads in Apple Maps
as Part of Services Revenue Push
------------------------------------
Apple is planning to include ads in Apple Maps search results as
soon as this summer, reports Bloomberg. Apple is aiming to earn
more money from its services division, and it could announce
plans for Maps ads as early as this month.

<snip>

<https://www.macrumors.com/2026/03/23/apple-maps-ads-coming-soon/>

Apple has now officially announced the idiotic plan to put adverts into
Apple Maps. I can see this easily being the precursor to having adverts
in all their other services and apps, including things like Pages and
Final Cut. X-(


Apple Announces Ads Are Coming to Apple Maps
--------------------------------------------
As expected, Apple has officially announced that ads are coming to
the Apple Maps app on the iPhone and iPad in the U.S. and Canada
starting "this summer."

Apple says businesses in the U.S. and Canada only will be able to
place ads in search results and at the top of a new "Suggested
Places" section in the app.

"Ads on Maps will appear when users search in Maps, and can appear
at the top of a user's search results based on relevance, as well
as at the top of a new Suggested Places experience in Maps, which
will display recommendations based on what's trending nearby, the
user's recent searches, and more," says Apple.

Similar to the ads that are already shown in App Store search
results on the iPhone and iPad, ads in Apple Maps will have an "Ad"
label, and Apple promises strong privacy protections. For example,
Apple says a user's location and the ads they see and interact with
in Apple Maps are not associated with a user's Apple Account.

"Maps with ads is just as private as Maps without ads," says Apple.
"Where you go and the ads you see and interact with are not
associated with your Apple Account. Personal data stays on your
device, is not collected or stored by Apple Ads, and is not shared
with third parties."

The introduction of ads in Apple Maps will obviously help to further
increase Apple's services revenue, but the move will disappoint some
customers.

Businesses will be able to set up ads in Apple Maps via the new
Apple Business platform. More details are available on Apple's
website.


<https://www.macrumors.com/2026/03/24/apple-maps-ads-announced/>




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